Mid-Canterbury Gets Its Own Store

Ashburton Hunting & Fishing New Zealand opened its doors this week JUST IN TIME FOR OUR BIG SALE! This is a beautiful brand new 500 sqm store which took over 3 months to fit-out. Situated behind the orange VTNZ testing station at 393 West Street, this location was not just chosen for its size, but to provide ample free parking even for vehicles towing boats and trailers. Once inside, you will be impressed by the interior layout of the store, the natural theme has come about as a result of using over 6000 lineal metres of macrocarpa, all the shop displays are custom made, and just for good measure you'll find a helicopter hanging from the ceiling!
There has never been anything like this in Ashburton before when it comes to the huge selection on offer. You'll find over 160 firearms on display featuring all the major brands. The owners are offering top end optics for the first time in Ashburton also. "With the high number of keen Tahr hunters in the region, we thought top end optics from companies such as Zeiss, Swarovski, Leica, Leupold and Steiner was long overdue!" The store has the room to do justice to warm winter outdoors clothing, much of which is on special for the Opening and July Sale. In addition, DrizaBone merino and Beretta casual wear is also available for the discerning shopper.
Ashburton is the capital of Salmon fishing, so the store owners are excited to have the exclusive supply of 'Amazing Baits' salmon lures. Anglers are saying these showcase the next phase in Salmon Angling - they are so effective they should be illegal! As well as all the popular salmon tackle, the Ashburton store has secured the agency for Composite Developments Graphcast rods, considered one of the best available.
When it comes to trout, the store offers a full selection of the worlds most popular fly rod brand, Sage! Sage rods are so advanced that the company supplies stores (including Ashburton) with loan rods so that customers can take a Sage onto their favourite river and compare the difference against their existing rod.
The full service this store is offering includes...
- Fishing and hunting licence sales
- Paintball supplies and Filling Station
- Rod and Reel Repairs
- Gunsmithing Repairs
- Snorkelling and Dive Accessories
- Archery and Crossbows
- Camping and Tramping - Tents Sleeping Bags, Cookers, Lanterns etc etc
Staff is one of the Ashburton store's greatest assets! The four full time regular staff members include Owner/Manager 'Deano' Officer who is locally born and bred, and a mad keen angler and hunter. Dean's life has always revolved around his passion for the outdoors, - work wise, his most recent position was with tackle leaders, CD Rods.
Cameron Moore is the franchise territory holder and the owner of Ballingers Hunting & Fishing New Zealand in Christchurch. Cameron and Dean have worked together tirelessly over the past 3 months putting the store together. Cameron intends to stay based from the store for at least 3 days per week until such time as the new Ashburton team is fully up to speed themselves.
Completing the team are Kelly Duncan, Ken Dickinson, and Matt Lewis, all keen outdoors people who between them bring a wealth of local fishing and hunting experience (including guiding).
So Mid Canterbury, you no longer have to feel like the poor relation when it comes to having a great store. Ashburton Hunting & Fishing New Zealand is an asset to the region, and what better time to check it out for yourself than right now and into the School Holidays while the 'Opening Sale' is in full swing!







